Paid Advertising (Google Ads + Facebook & Instagram Ads)
Paying for ads but not seeing customers? Get a clear plan for Google Ads and Facebook & Instagram ads.
Schedule a CallIt's frustrating to pay for ads and still wonder where your next customer will come from. And when you're running a business, you may not have time to manage campaigns yourself. Trellis Marketing helps business owners plan, launch and manage Google Ads search campaigns and Facebook & Instagram (Meta) ads, so you have a clear direction instead of guessing. We're one Murray-based team at 102 S 6th Street, serving Murray, Paducah, Mayfield, Benton and western Kentucky.
What you get
Google Ads search campaigns
We build and manage search campaigns around what your customers are looking for, with ads and targeting tied to your business goals.
Facebook & Instagram (Meta) ads
We plan and manage paid social campaigns with messages and audiences chosen for the people you want to reach.
Landing pages for your campaigns
We connect your ads to landing pages that match the campaign message and give visitors a clear next step, such as calling or asking about your services.
Campaign tracking & monthly adjustments
We track campaign activity and customer actions, review what the numbers tell us, and adjust your ads monthly to guide the next decisions.
Your plan for paid advertising
- 1
Strategy session
We talk through your customers, goals and message, then recommend an ad budget and campaign direction.
- 2
We build and launch the campaigns
We put the ads, audiences, campaign landing pages and tracking in place, then launch your Google Ads and Meta campaigns.
- 3
We track and adjust monthly
We review campaign activity and customer actions with you and adjust the campaigns based on what we learn.
Without a clear plan, it's easy to keep spending on ads without knowing what's helping customers take the next step. Managing it all yourself can also take time away from the business you set out to run.
The goal is advertising you understand: a clear message, a path for interested customers to contact you, and information to help you decide what to do next. With Trellis handling the campaigns, you can focus on serving your customers.
Frequently asked questions
Do you run Google Ads?
Yes. We build and manage Google Ads search campaigns around your customers, your message and your business goals.
Do you run Facebook and Instagram ads?
Yes. We build and manage Facebook and Instagram advertising through Meta, with campaign messages and audiences chosen for your business.
How much should I spend on ads?
We recommend an ad budget during your strategy session, and ad spend is billed separately from our services.
Is ad spend included in your fee?
No. Ad spend is billed separately from our services.
Do you serve businesses outside Murray?
Yes. Our team is based at 102 S 6th Street in Murray, and we serve Murray, Paducah, Mayfield, Benton and western Kentucky.
Ready to grow your business?
Let's talk about how Google Ads and Facebook & Instagram ads fit into a plan built for your goals and your budget.
Schedule a Call