Why Most Western Kentucky Businesses Ignore Their Most Profitable Customers
What if your most profitable customers are the ones you already served? Many Western Kentucky businesses chase new leads, assuming growth only comes from what’s next, while quietly forgetting the customers who already trusted them and handing that opportunity to competitors.
Should We Partner with a Charity in Our Community?
Why should you consider partnering with a charity? When your business supports causes that truly matter, people begin to treat you like you’re a business that really matters.